Immediately, as they step off the elevator to the top floor, guests at Steelite’s new showroom know they are in for a different kind of experience.
Steelite International has opened its new 15,000 square foot Corporate Showroom and Experience Center in Youngstown, Ohio. Housed on the top floor of the historic Commerce Building, the latest company space is designed to be an interactive showroom, complete with a full commercial kitchen and separate bar area where hospitality professionals can experiment with Steelite products before making their buying decisions.
“We’ve made a significant investment of more than $1million to bring the space up to the standard our industry has come to expect from Steelite”, says John Miles, CEO of Steelite International. “We wanted to have the proper area to showcase all the product categories that Steelite offers, along with a location where chefs could build new menu concepts, and mixologists work on cocktail presentations, therefore, having a commercial kitchen and a separate bar area made great sense.”
The sheer size of the showroom allows Steelite to showcase all its current collections with even more space for new collections under development.
The historic Commerce Building was formerly a four-story headquarter and warehouse location for the Oster Furniture Company in 1916. Over the years, the building became home to successor company Haber Furniture, The Youngstown Club – which added the fifth floor in 1988 – and was last used as a restaurant until it closed in 2016. Steelite International agreed to move into the building in early 2018 and construction on the newest showroom for the hospitality leader began. Steelite also has Showrooms and Experience Centers in London, New York, Atlanta, Chicago, Cincinnati, Las Vegas, LA and Washington, DC. In addition to being the largest Steelite showroom, the Youngstown location is the first with a working commercial kitchen and an additional concept bar area for mixology.
In the new Steelite showroom, mixologists as well as chefs, will have the opportunity to create new concepts using the wide assortment of the company’s products.
With design, a significant component of the Steelite brand ethos, being in the architecturally distinct and historical Commerce Building was a natural choice. Commenting on the importance of the history of the building, Steelite CEO Miles stated, “This building has so much history and character, and we have tried to keep as much of that as possible. The product showroom area is up and running and looks beautiful. Customers are already coming in to see what all the excitement is. We are also making great progress in the kitchen, bar and other meeting room areas.”
In what is possibly one of the largest tabletop showrooms in the world, Steelite International’s new Youngstown, Ohio location offers hotels and restaurants who are specifying new tabletop products a unique opportunity to see the products they are considering in an actual working space that is entirely functional.
While the showroom is designed for a working, hands-on product experience, there is also plenty of space to relax and discuss new concepts and trends.
Steelite International’s expansion in the United States this year also has included ground-breaking on their new 4 million cubic foot additional warehouse space in New Castle, PA next door to the existing warehouse and USA headquarters location.
Founded in 1983 in Stoke-On-Trent, England, Steelite International is a world-leading manufacturer of the award-winning inspirational tabletop for the international hospitality industry. Today, Steelite International serves customers in more than 140 countries around the globe offering a complete tabletop solution for all hospitality dining environments.
For more information, contact Alison Clingensmith at aclingensmith@steeliteusa.com.
