What was once a line of designer flower pots, is now the interior design company
Serax. Based in Europe,
Serax offers many items to accentuate a room, incorporating innovation and style into the look of any hospitality establishment. The company is starting to branch out into the world of tabletop, and have recently extended their PURE dinnerware collection to include glassware and cutlery.
The PURE collection was designed by
Pascale Naessens, whose goal is to create tableware that is casual yet sophisticated. Inspired by the artisan cutlery
Naessens encountered on her journey through Thailand, the PURE flatware brings a sense of handcrafted artistry to the tabletop. Each piece of cutlery features a high quality finish and dark coating that creates a bold look to pair with virtually any tabletop surface, modern or traditional.
The glassware line contains pieces from wine glasses to water glasses, and is inspired by Egyptian glass. The bubbly design dressed in a modern sophistication offers a contemporary twist to any setting. The playful look of the PURE glassware combined with the PURE cutlery provides the tabletop with a setting that is truly unique.
To see more of the PURE collection, as well as other products by Serax, visit their website here: http://www.serax.com/
-G. Stegall
