The stunning new cp-08 dining “system” from Seltmann China….German quality at its finest. There’s a new Seltmann China evolving and this new generation couldn’t be more different than the staid, classic Seltmann China that many know. With its Tettau line and others, Seltmann is the oldest porcelain factory in Bavaria
But now Seltmann has launched its new cp-08 shape….a geometric-shaped line so new and different that it has its own website – http://www.cp08.de/ – which can be accessed through the Seltmann website, as well. Designed by an outside design firm with the Berlin Congress Center as its first customer, cp-08 is a 22 piece “system” of porcelain serving pieces unlike any other. And, while Seltmann has introduced new contemporary shapes in recent years…non seem as dramatic as the new cp-08 system.
Cp-08 was designed with goals such as:
– dimensional optimization for space saving;
– inherent practical design features to enable in-service durability;
– and an overall asthetic to allow both large catering and in home use for consumers; Only a company like Seltmann could produce such a high quality, design-driven product. The reason being is that the manufacturing tolerances have to be extremely consistent to enable the stacking and space optimization that is such a part of cp-08. Unlike many other porcelain companies that outsource some or all of their production, Seltmann still remains true and produces all of its products in Germany. That makes the quality control for a line like cp-08 very achievable and it also allows customers to mix and match with other Seltmann products as the body clay colors are also the same.
“It was really well received at the NRA Show,” says Seltmann USA President Johannes Kraus. “We have all types of customers from restaurateurs to caterers to airlines interested in cp-08. They are finding it amazing how much space can be saved – and the design of cp-08 is timeless. It’s truly a full concept and not just a new product or two. There are also racks for available for cp-08, as well.” With cp-08 stocked in Seltmann’s suburban Chicago warehouse, Johannes Kraus and his sales organization have begun the enviable task of presenting cp-08 to customers first-hand and showing all its capabilities. While Seltmann still has all the traditional porcelain dinnerware shapes that it is known for…..the cp-08 “system” of dinnerware is bringing a whole new generation of Seltmann to the U.S. foodservice tabletop.
To see the new cp-08 system, go to: http://www.cp08.de/
To see the entire range of Seltmann China products, go to: www.seltmann-usa.com
