Award-winning STILE cutlery from Italy’s Mepra
STILE cutlery, born from the collaboration between Pininfarina, one of the icons of Italian design, and Mepra, a leading company in the production of steel articles, won the 2019 Good Design Award. The line, presented on the markets this year, has completed the homonymous range of pots that won the same coveted recognition last year.
STILE cutlery stood out among more than 900 design products and graphics from over 47 countries. The collection convinced the jury of the 69th edition, who met in recent weeks in Los Angeles and New York and had no doubts about the awarding of the prize.
“The Good Design Award is a recognition that fills us with pride” says Paolo Pininfarina, President of the Group. “The Italian culinary tradition means research, balance and a strong sense of conviviality. The moment spent at the table therefore takes on a very important meaning in which all the details are treated in detail. STILE represents the essence of this concept, in which elegance and functionality enhance and enrich the gastronomic experience.”
“The values of this line – adds Luigi Prandelli, CEO of Mepra – are the same as always: beauty, purity and innovation. Thanks to the contemporary and essential design developed by Pininfarina we are able to bring elegance to the table without sacrificing functionality.”
STILE cutlery, as well as the cookware line of the same name, are not only stylistic research, but also attention to safety, ergonomics and functionality. It is expression of the highest Italian quality and proof of an innovative approach to design, focused on the desires and needs of people.
Pininfarina
Pininfarina is an internationally renowned design house, since 89 years emblem of the Italian style in the world, with offices in Italy, Germany, China and the United States. Masterpieces for prestigious brands such as Ferrari, Alfa Romeo, Maserati and BMW were born from Pininfarina’s pencil. In 1986 the third generation of the Pininfarina family extended the company’s competence outside the automotive world. In more than 30 years of activity, Pininfarina has developed over 600 projects under the guidance of Paolo Pininfarina, Chairman of the Pininfarina Group. The company’s main activities include Transportation design (yachts, aircraft, private jets and people movers), Industrial design (electronics, sports goods, furnishings, equipment and machinery, consumer goods, graphic design and packaging), Architecture and Interiors (residential projects, hospitality, sports and commercial structures), Customer Experience design and User Interface design.
Mepra
At Mepra, they strongly believe everyone is different. They don’t want a single world with a single thinking.
In everything they do, they believe in offering their partners the chance to distinguish themselves.
Since 1947 Mepra’s job has been to produce cutlery and other steel items for restaurants and the best shops in the world, using only the best materials and paying the utmost attention to finishes. Combining the experience gained in the hotel supply sector with the taste for design, aimed at the most refined boutiques of wedding lists and household items, Mepra has developed, alongside traditional products, a series of innovative and avant-garde products, which follow the new trends in fashion and catering. The pleasure of sitting at the table with your loved ones, the taste of cooking, the joy of sharing unique moments with friends and small everyday objects that accompany us on these special occasions. All this animates each of the Mepra collections, where the taste for design and the search for the highest quality are combined with the flavor of the tradition of the table and Italian cuisine.
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