“…offering a good product at a fair price is no longer good enough. To attract them will take a deeper understanding of what they want when dining out…….the fact remains that Americans still make billions of visits to restaurants each year, but they are more conscious of their spending and want to be certain that the return on their investment in a restaurant meal is a pleasurable dining experience that meets their needs and expectations.”
More than ever before…..#TabletopMatters.
To read the entire article from NPD Group, go here:
https://www.npd.com/wps/portal/npd/us/news/press-releases/income-gap-and-shrinking-middle-class-take-a-toll-on-restaurant-industry-reports-npd/
