Building a strong restaurant and strong guest relationships is based on the overall service given and not just the food served. Engaging the guest will make for a positive, feel-good experience and a repeat customer. And, remember, repeat customers spend more and tell others of their positive experience.
So, here are three tips on creating that positive experience for your guests.
- Get Personal
Relating to your customer and sharing a common interest will build on the relationship. Talking about kids, family, pets, or even travel, can help to open up the customer and help to make overcoming any conflicts that may arise easier to manage. Building on the relationship ensures that they will become a loyal and returning dining guest.
- Improve Customer Interactions
Dining guests will not return if they feel they are working with robots. Add personal touches when possible. People want to talk about themselves if you allow it. Customers will remember your name when they feel they were treated special. Remember, front-line employees are the face of the restaurant.
- Listen
Take the time to listen to the guest. People will tell you their feelings with words and body language. Let them talk and explain the what they are looking for in a meal or beverage. Don’t be afraid to ask them questions and offer suggestions. Build trust by active listening and then promptly fixing any issues or concerns.
Taking the time to get personal, listen, and improve guest interactions will help to build strong customer service skills. Use these tips to slow down and talk with your guest. The more personal the conversation, the longer the customer will remain loyal, happy and and returning to your restaurant.
-Tamara Deeb
