Sometimes, its the “little” things that make such a big difference in a brand. Making it easier for potential customers to understand the strategic differences between what you offer and what the competition is doing is an easy way to differentiate your brand.
Corona Hotelware does lots of “little” things right. And, one of them is the pocket-sized catalog (brochure?) shown at right.
First of all, let it be said that Corona produces an excellent dinnerware for the hospitality segment. Great quality product….at an attractive price point…in a variety of shapes and styles.
That said, with collateral materials like this brochure, Corona continues to make it easy for potential customers – and supply chain partners – to understand the full range of their product line.
Simple. Easy to understand. Great introductory brochure. What’s not to like? 
To learn more and get your own copy of this brochure from Corona Hotelware, go here:
http://www.corona.com.co/2010/VajillasUSA
